Zarko Radjenovic
Faculty of Economics, University of Nish, Serbia
Tatjana Boshkov
Faculty of Tourism and Business Logistics, Goce Delcev University – Shtip, Macedonia
DOI: https://doi.org/10.31410/eraz.2018.185

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4th International Conference – ERAZ 2018 – KNOWLEDGE BASED SUSTAINABLE ECONOMIC DEVELOPMENT, Sofia- Bulgaria, June 7, 2018, CONFERENCE PROCEEDINGS published by: Association of Economists and Managers of the Balkans, Belgrade, Serbia;  Faculty of Business Studies, Mediterranean University – Podgorica, Montenegro; University of National and World Economy – Sofia, Bulgaria; Faculty of Commercial and Business Studies – Celje, Slovenia; Faculty of Applied Management, Economics and Finance – Belgrade, Serbia, ISBN 978-86-80194-12-7

Abstract

Banks play a crucial role in promoting online businesses. Banks are trustworthy intermediaries in the online transactions and they provide a bold opening in the online business. Banks have e-payment systems like Internet banking, electronic fund transfers, plastic money (credit card & debit card) and mobile banking. These systems provide payment to online transactions. For the real working of these e-services, the need of e-banking platform development is an inevitable feature.
This paper examines the efficient utilization of developing e-banking platform which have all the infrastructures for availing the same. For this reason we explore the impact of systems factors for E- banking platform development (scalability, interoperability, fast server response, user-friendliness ect.), Organizational factors for E- banking platform development (multistakeholders perspective, bank image and  resource allocation)and Economic factors (operational efficiency, administration costs, innovation diffusion, financial information assistance). The change of economy from a traditional way to the recently demanded form needs a huge technological support and effort, better planning and efficiency in implementation thus pushing the banks to design various electronic money products

Key words

e-money, e-banking, platform, software alternatives.

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